
FOAM Coolers Make Waves After Shark Tank
FOAM Coolers, created by David Kittle and Chad Lee, burst onto the scene during the sixteenth season of Shark Tank. The duo showcased their innovative coolers made entirely of EVA foam, designed for short, casual outings. Unlike traditional heavy-duty coolers, FOAM Coolers are lightweight, easy to carry, and even float, making them the perfect companion for trips to the beach, park, or pool.
The Shark Tank Experience: A Unique Pitch
Their pitch was memorable not just for their vibrant shirts matching the colorful coolers but also for the dramatic demonstration involving a steamroller that flattened one of the coolers without damaging it. The Sharks were impressed, but opinions varied, with some showing interest while others backed out. In the end, they made a successful deal with Daymond John, paving the way for their future.
Growth and Expansion: Where Are They Now?
Since the show, FOAM Coolers has thrived, maintaining partnerships with big retailers like Target, Walmart, and REI. Their simple yet practical design has resonated with consumers, allowing them to remain focused on just one size and one style, which weighs 4 pounds and holds up to 30 cans. It's a made-for-summer product that appeals to many generations, proving that less can be more.
Community Impact and Future Plans
Kittle and Lee have aligned with Koozie Group, a promotional product supplier, to offer personalized cooler options, fostering community engagement by allowing fans to add their names or logos. Their growth story is not just about profits; it highlights a commitment to sustainability—as all their coolers are made from recyclable materials.
Join the Cool Revolution
If you’re looking for a light, convenient cooler for your next outing in Atlanta, FOAM Coolers might just be what you need. Check out their website or find them at your local retailer today!
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